Winning Pitch

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The Winning Pitch is an annual contest put on by go2HR, BC’s tourism development organization. The contest is a case competition where post-secondary students pitch business plans to promote a local tourism activity.

Target audience: post-secondary institutions, students, industry leaders and stakeholders, tourism and hospitality employers.

Design goal: visually align with go2HR’s logo so that they work together as a suite.

SuperHost

SuperHost® is a suite of quality, affordable customer service training courses for front-line employees. Delivered online and in classroom, SuperHost offers relevant, up-to-date content and best practices that meet the current needs and expectations of employers and visitors. First launched in 1985, SuperHost is recognized as the standard for customer service excellence in BC.

The client wanted to rebrand the SuperHost program with a new, updated logo as well as an accompanying suite of ads, badges, and certificates.

 
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Highwater House: Luxury Treehouse Rentals

The client wanted an upscale but approachable set of designs for their luxury treehouse rental, including a logo, a website, business cards, and rack cards. The first thing I designed was the logo, which is a playful depiction of the rental house. The website came next, and I designed and built it with two words in mind: luxury and play. The business cards were designed to echo the website, and the rack cards clearly follow the same design guidelines.

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